One price.
No games.

Correct. £79/mo, whether you have 3 clients or 300. We cap platform cost on our side so you don't have to cap your business.

Each coach has their own account at £79/mo. We're working on a proper team plan, email us and we'll loop you in early.

14 days free, no card required. Full feature set, including importing your current client list, so you can actually test it in real life.

We'll do it for you. Send us an export and our team will ingest your clients, plans, and history within 48 hours. No cost.

Formula-based. Macros run on Mifflin-St Jeor and Katch-McArdle for BMR, layered with each client’s metrics, TDEE, and actual training output. It is deterministic and auditable, the exact math a good coach does by hand, so you can trust and explain every number. The AI builds the training and reads the check-ins; the nutrition is calculated, not guessed.

Your account pauses; your data stays. Export it any time as CSV or PDF. Come back when you want, we'll remember you.

Yes, pay annually and get 2 months free (£790/year). Visible in your account settings once you're signed up.